A flexible weight-loss plan with room for real life.
Two shakes a day, one meal you make yourself.
The Everyday Plan at a glance
Restrict just enough for steady, sustainable loss — with room to live.
Shakes, bars or soups handle two meals — the third is yours to make.
Build in a treat, a piece of fruit, or something you've prepped.
Flexible enough for family meals — then step up to Active or Maintenance.
Our most flexible everyday plan — two meal replacements take the pressure off, while one meal a day stays yours to cook. Ideal if a full food replacement feels like a step too far.
Two meals handled, one you cook yourself. Sit down to the same dinner as everyone else — and keep losing.
A kinder first step if a full food replacement is too much — or a natural place to land after the Total Plan.
Nine tips to stay on track for the long haul — from setting mini-goals to getting past the days you'd rather not. Read the guide →
Two meal replacements do the heavy lifting. One meal a day is yours to cook or pick as a ready meal. And there's 200 kcal set aside for a snack.
Two meal replacements take care of themselves. One meal is yours to cook. Add a snack, and you've hit 1,000 kcal without a food diary in sight.
Pay in full, or split into 4x interest-free payments with Clearpay.
56 meal replacements
From £3.90 per day
112 meal replacements
From £3.90 per day
168 meal replacements
From £3.90 per day
It's not about giving up every meal. It's about learning which ones to keep.
The Everyday Plan gives you room to build real habits — and the app, plus the community around it, is what makes them stick.
Most people move through the plans as they go — and stay with us long after the scales have done their thing, because the habits stick.
Four meal replacements a day. Quick wins on the scale. Brain space freed from food decisions.
Total Plan · 800 kcalStay on Total with GP approval, or step up to 1,000 kcal — three replacements plus one home-cooked meal.
Total or Everyday1,200 kcal. Replacements at breakfast and lunch, a proper dinner from our recipe library. Walking and gym back in.
Active PlanOne replacement a day to anchor the routine. The Shake Club, the community, and the recipes keep you steady.
MaintenanceOn a GLP-1 weight-loss injection (Ozempic, Wegovy, Mounjaro)? See our dedicated Medication Support Plan →
Verified customer reviews — pulled live from Reviews.io, no edits, no AI.
"Really great shakes, lost 5lb first week! "
"Customised my shakes due the 2 week plan and was able to order all my favourite flavours! 😍 The vanilla milkshake reminds me of a McDonald&#…"
"I like all the products "
"Really enjoying the everyday plan. I stick to the shakes, bars & ready meals & have been impressed by the variety available &…"
"Easy to follow and stick to. Working for me so far. Good pricing. "
"I have ordered just the choc mint shake as I know from a previous diet that I should like it. And this is lovely, consistency is great, tast…"
800 kcal/per day
Discover →1,200 kcal/per day
Discover →800 kcal on fasting days
Discover →GLP-1 Users
Discover →1,500 kcal/per day
Discover →From £3.90 per day, including free UK delivery on orders over £65. No consultant, no contract.
If you have any medical conditions — type 2 diabetes, thyroid conditions, high blood pressure — or are taking medication, please speak to your GP before starting any weight-loss plan. We can provide a letter for your appointment on request.
The Everyday Plan is not suitable for anyone under 18, pregnant or breastfeeding, or with a BMI below 25. Always read product labels for full ingredients and allergens. Last clinically reviewed by Dr Helen Pearson, RD on 14 May 2026.
